LO3: Initial planning
LO4: Editing Process
Advert: In one of the screenshots below it shows how I have put the audio in to a multitrack to create the different layers in the advert, so I can edit them together, overlapping the audio. I also change the tempo of the voice to improve the audio, so the voice in the advert isn't overpowering and puts people off what the advert is actually about. By adding this it means the voice is more appealing and joyful to its target audience making people want to visit the Jazz Cafe. To make sure the audio fades in to one another I turned down the volume to give it a gradual fade into the next audio giving it a professional feel. The other screenshot shows how I have exported the advert from a WAV file to an MP3, to make the file size smaller so I can successfully add it to my blog. Jingle: To make the jingle I imported all the audio which I knew I was going to use into a new multitrack, called jingle. I then made sure that I had the audio in the correct order for how I wanted ...
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